The Team Netherlands Olympic uniforms are by far our favourite: just look at those colours, modern cuts and snazzy styling complete with tulip corsages and horizontal-print tie. Nicely done, Suit Supply
After reporting on the ho-hum job Ralph Lauren did for Team USA’s Olympic uniforms, we thought it might be worthwhile and only fair to look at what everyone else will be sporting.
We’ve grouped the teams according to where (wear) they belong according to our sartorial take on what it means to dress up in your country’s colours.
*UPDATE*: And the latest news tells us that Egypt’s athletes will be wearing knock-off Nike gear. This is not a joke and The Cut reports:
General Mahmoud Ahmed Ali, [Egypt]’s committee chairman told the Associated Press on Wednesday, “we signed with a Chinese distributor in light of Egypt’s economic situation,” who sent him the counterfeit merchandise, including bags with “large Nike logos on the front, but the zippers have ‘Adidas’ written on them.”
Are you reading this?!? As The Cut’s Hilary Ross remarked, “That’s two brand for less than the price of one? Sure sounds like a real bargain!”
Gold medal-winning Olympic team uniforms
Team Jamaica uniforms designed by Cedella Marley for Puma: these looks are gold medal winners- excellent colour blocking, fit and detailing on those separates. Look what happens when someone with taste and wherewithal designs using dangerous colours like yellow and green- a work of art
The memorable (for better or worse): uniforms with personality
Team Russia uniforms designed by Keith Haring Bosco Sport. We share the sentiments of the gal Photoshopped in and stuck in the middle
Team Spain’s athletes look like they need a glass of water from standing out in the sun at a lame plaza all afternoon. As for those swirly patterns, wide-fit zip-up trousers, three-button jacket and cropped for her- it all feels so very dated. The leather belt and scarf on her feel – yikes. And the use of the nation’s colours is downright garish. Hey Bosco Sport- look how Jamaica handled green & yellow and try harder next time.
Team Belize uniforms designed by Jeff Banks look like they belong in a movie (is that Fred Astaire?)
We weren’t sure how to categorize these Team Ukraine uniform sketches because they look promising but it could all go awry since they depend heavily on fit
The Sporty: uniforms that look like what athletes wear
Team Canada Olympians Justin Warner (100m), Phylicia George (100m hurdles) and Sarah Wells (400m hurdles) model the Nike uniforms.
Team Canada uniforms are sporty and not particularly remarkable, lovable or worth much commentary because they are so insignificant to design or coolness. How boring
Team Great Britain’s uniforms designed by Stella McCartney (pictured centre): we see here the sporty collection but knowing McCartney’s style, we expect preppy for the parade looks. It’s not terribly original but at least it’s not displeasing. We give it a silver medal
Team Poland’s uniforms are decidedly sporty and have some nice features, like the collar and hood, elongated pocket zippers and colour fading. Nice
Team Finland’s uniforms are really nothing special, except for the unfortunate capri situation on him. We *strongly dislike* capris, especially on men, and so add to that a loose cut in the trouser leg and you’ve got one dumb looking pant that flatters no one
The Preppy: uniforms we don’t really care about because we won’t remember them
Team Denmark’s uniforms look like a Banana Republic ad, and from the looks on their faces it’s clear these peeps have never set foot on a track before in their lives
Team South Korea’s uniforms designed by Fila. Unsure as to whether these are athletes- what do we know? The look is sailing club and although it’s expected, we applaud the ankle-length slim fit trousers, bringing this team’s looks out of the Disappointing category and into the non-memorable, so it’s a gain, really
Team Hong Kong barely gets a pass with this (flight attendant) uniform but we let them squeeze into the non-memorable because they at least used the contrasting navy piping in horizontal lines across the pockets, which is a step up from all-around piping (interesting HBC colour stripes on the set, though)
The Disappointing: uniforms that should have been way better
Team Italy’s uniforms designed by Giorgio Armani (pictured centre) are not only boring but also look like sports wear from the mid-’90s. Just look at those awful baggy shorts, and turned-up collars and boxy jackets
Team Australia may be smiling in their Sport Craft-designed uniforms but we’re not amused: is there anything less exciting than a lousy dull green blazer with a shapeless white skirt or trousers? We can’t even imagine wearing that blazer again and neither can they. This is a nation of fair-skinned, sunny-complexioned folk and you made the blazers the lamest green of all time. Fail fail fail
We’re reluctant to throw Adidas’ uniforms for Team France in the Disappointing category but really- have we another choice after seeing these lousy over-sized white trousers? Even if they were meant to fit well, we can’t forgive this pic (at left) that brings to mind the transsexual debate with that crotch situation. On the flip side, the black car coats are chic but come on, folks, it’s a *summer* Olympics
Rodd and Gunn designed Team New Zealand’s uniforms and the more we look at it, the more confused we become. The 1950’s housewife print day dresses with side collarbone knot are unforgiveable, and the white piping on the jackets feels garish. Must we place the five rings on the breast pocket-? The only good thing is the men’s light grey trousers, but we could have picked those up at the Gap on the way home. Underwhelming and très embarrassing on the women’s side of the equation
These Team Switzerland sweaters could have gone much better, ditto for the cargo shorts. What’s the point of designing Olympic uniforms when they turn out like this? I feel like they’re dressed for loser summer camp – even the kids who shop at American Eagle have better style
Every time we look at Team Japan’s uniforms we think it’s Team Canada’s because it’s so very red and white, which is usually the Canuck colours. Either way, these flight attendant looks have zero design and clearly zero thought as to the fanfare and excitement of the Games. A major fail especially if those pants are polyester
The No Comment category: uniforms that we’re just not sure about
At this point, the Team Philippines uniform is a sketch, and although we like fashion sketches, we have no idea how this will translate on the athletes. Will they look lost in their grey tunics? Is grey such a great colour choice for your fiercest citizens? We’re not satisfied with this design effort – yet -and we have decidedly low hopes
The London Summer Olympic Games begin July 27 and close on August 12.